Marketing Site Scope: This Cookie Policy applies solely to the public marketing website at https://adsforsales.com. The commercial SaaS platform at https://multiloop.adsforsales.com operates under separate platform cookie and authentication policies.
1. What Are Cookies and Device Storage Technologies?
Cookies are small text files placed on your computer or mobile device when you visit websites. In addition to traditional cookies, websites can store information locally in your browser using modern Web Storage APIs (such as localStorage and sessionStorage).
Under the UK Privacy and Electronic Communications Regulations 2003 (PECR) as amended and the UK/EU GDPR, storing or accessing information on a visitor’s terminal equipment requires clear notice and, where the technology is not covered by a statutory exception, prior informed consent.
2. Current Technology Audit on adsforsales.com & multiloop.adsforsales.com
TECHFUTARA LIMITED operates Multiloop with a privacy-by-design approach. The technical inventory of device storage, cookies, and tracking technologies across our marketing and SaaS domains is detailed below:
| Key / Name | Technology | Provider / Scope | Purpose | Lifespan | Exemption / Legal Basis |
|---|---|---|---|---|---|
| multiloop_currency | sessionStorage |
First-Party (adsforsales.com) |
Remembers the visitor’s selected pricing currency (GBP £, EUR €, or USD $) across pricing cards during the active browser session. | Session Only (destroyed upon tab/window close) | Appearance / User Preference Exception (Exempt) - PECR / ICO Guidance (29 April 2026) |
| multiloop_consent | HTTP Cookie (Lax, Secure) | First-Party (.adsforsales.com) |
Stores your unified privacy preferences across both adsforsales.com and multiloop.adsforsales.com so you only need to choose once. |
180 Days | Strictly Necessary (Exempt) - PECR Reg. 6(4)(b) / Consent Management |
| _fbp | HTTP Cookie | Meta Platforms Ireland Ltd / First-Party | Used by Meta Pixel to identify browser sessions and measure advertising campaign performance and conversion attribution. | 90 Days | Marketing & Advertising - Requires Prior Opt-In Consent (UK GDPR Art. 6(1)(a)) |
| _fbc | HTTP Cookie | Meta Platforms Ireland Ltd / First-Party | Stores the advertising click identifier (fbclid) from incoming campaign traffic to attribute conversion actions. |
90 Days | Marketing & Advertising - Requires Prior Opt-In Consent (UK GDPR Art. 6(1)(a)) |
Additional Technology Findings:
- Meta Pixel Integration (Dataset ID: 964115730104711): Used to measure advertising performance and page engagement. The Meta Pixel is strictly blocked by default and initialises only after you grant explicit consent for Marketing & Advertising.
- Local Storage: Zero persistent
localStoragekeys are set or read, other than an optional storage objection flag if you object to currency session storage. - Session Replay: Zero session replay scripts are active on public marketing pages.
- External Font Requests: Font stylesheets and files for Inter and Caveat are requested directly from Google Fonts (
fonts.googleapis.comandfonts.gstatic.com) to render page typography.
3. Legal Classification of Storage Technologies
A. Appearance & User Preference Exception (Active)
Under the Information Commissioner’s Office (ICO) storage and access technologies guidance (finalised 29 April 2026) and the Privacy and Electronic Communications Regulations (PECR) as amended by the Data (Use and Access) Act 2025, storage or access on a user’s device is exempt from prior consent where its sole purpose is to adapt the appearance or functionality of the service to user preferences explicitly chosen by the visitor (such as display currency, language, or theme).
Our storage of multiloop_currency strictly complies with the statutory criteria for the Appearance Exception:
- Purpose Limitation: It is used solely to adjust the display currency across pricing cards following the visitor’s direct click. It is not combined with other datasets and is never used for behavioural profiling, advertising, or cross-site tracking.
- Information Transparency: Comprehensive information regarding its nature, lifespan, and purpose is clearly provided in this Cookie Policy and the Privacy Notice.
- Simple Objection & Control: Visitors retain an immediate, free-of-charge right to object to storage. Below, you can toggle our currency storage objection mechanism at any time.
Simple Storage Objection & Control (Currency Memory)
If you object to transient session storage, the currency switcher on our pricing cards will continue to operate dynamically in memory for your current view, but your selection will not be saved to device storage. You can change your preference at any time:
B. Strictly Necessary & Consent Management
Our unified consent cookie multiloop_consent is strictly necessary under PECR Regulation 6(4)(b) to record, maintain, and respect your privacy choices across our web properties. It contains no sensitive personal data or behavioural profiles.
C. Marketing & Advertising Technologies (Meta Pixel)
Paid marketing and attribution technologies (Meta Pixel, _fbp, _fbc) strictly require prior affirmative opt-in consent before initialisation. If you reject marketing cookies, zero Meta Pixel requests are made, zero ad cookies are placed, and all core website and SaaS holding-page functionality remains fully accessible.
4. Unified Cross-Subdomain Consent & Preference Centre
To provide a coherent visitor experience, our consent engine writes a first-party cookie (multiloop_consent) scoped to the parent domain (.adsforsales.com). When you establish your privacy preferences on this marketing website, your choice is stored to enable the commercial SaaS application (https://multiloop.adsforsales.com) to recognize your marketing attribution decision upon navigation, avoiding duplicate consent prompts for the same disclosed purposes.
Please note that marketing consent applies strictly to advertising and measurement technologies and does not constitute acceptance of commercial SaaS terms, account creation, or platform-specific data processing. You can review, modify, or withdraw your consent at any time:
Manage Your Cookie Preferences
Click below to open our interactive Preference Centre to update your choices or withdraw consent for marketing measurement:
5. How to Manage Cookies in Your Browser
You can manage, restrict, or clear cookies and web storage at any time through your browser settings:
- Google Chrome: Settings → Privacy and security → Cookies and other site data.
- Apple Safari: Settings → Privacy → Manage Website Data.
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data.
- Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies and site data.
Please note that clearing sessionStorage will simply reset the pricing table display back to the default GBP currency upon your next visit.
6. Changes to this Cookie Policy
We may update this Cookie Policy whenever website technologies or legal regulations change. Any revisions will be published on this page with an updated effective date.
7. Contact and Inquiries
If you have any questions regarding our use of cookies or storage technologies, please contact:
TECHFUTARA LIMITED
First Floor, 30 London Road, Sawbridgeworth, United Kingdom, CM21 9JS
Email: multiloop@adsforsales.com